Sonia Wu is a product designer & award-winning researcher with a specialization in human-AI interaction and B2B SaaS products. With her, you can build user-centric products from 0->1 and empower your team to make better product decisions.
Selected Work
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Publications / User Research-Intensive Work)
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Recommendations
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Sonia's not just smart, she's also got an amazing growth mindset. Her work led to some big changes to our three-year product plan. We all turn to her research for valuable insights that help us unlock new doors of possibility for our products.
Sonia is a brilliant and gifted UX researcher who really understands how to find valuable insights and advocate for users. She has a strong desire for creative problem solving and the ability to plan, manage and execute end-to-end UX research projects.
Endlessly curious, Sonia is the kind of student you nurture a little bit and then step back as she takes responsibility for her own growth. This growth manifested in her approach to addressing the complexities arising from the business domain and IoT.
Inspiring, motivating, and fun! I had the pleasure of working with Sonia in the UX team at Snapask for over 6 months. She's great at handling multiple projects simultaneously, sharp at analyzing and finding insights, and creative in storytelling.
I've worked with many students, Sonia is the most well-rounded and skilled student researcher. When everyone in the room thought the d was out of context, Sonia was the one who could connect the dots and provide meaningful interpretation to it.
Your prototyping and testing process is, to me, a gold standard to which students should aspire to achieve. Your eagerness to provide evidence of impact were exceptional. Your prototype includes such a rich plethora of interlocked features.
