Hello again!
I'm Sonia Wu

I’ll call myself a cheerleader, a latte hunter, a meme generator user, an award-winning photographer, and a pretty okay rock climber.
My story

To sound less cool, I'm a product designer & researcher who plays in every stage of the process: from defining the strategy to building the user experience and fine-tuning the interactions.

I've always been interested in what people do, why they do it, and how I can help them do it better. I enjoy solve challenging problems with thoughtful design.

I help design products that fit into the lives of users real people. I seek teams where, together, we can create positive and meaningful impact on people's lives.


From designing products that enhance online learning for 4M+ students across Asia to developing navigation solutions for individuals with visual impairments and mobility challenges, I'm a true believer that best products are built by listening & designing with empathy.

When I'm not researching & designing, you can probably catch me strolling around town with my little film camera.
I got 17 awards (1 silver, 1 bronze, 15 honorable mentions) from some of the most competitive international photography competitions (PX3 & MIFA).

I also explore art through various mediums. When I was 17, I had this broken film camera where most of the photos weren't developed properly. So I made art with it, and I did my first photography exhibition about it. Here are a few examples :)
I also write and cringe at what I've written earlier.

My previous work, mostly poems and prose, has been published in several local collections in Taiwan.

Now, I just write for myself and keep my most beautiful words in my diary, in the closed drawer, and in letters to my 80-year-old grandmother.

For the active side... I'm a religious climber. This is gonna sound cringe, but going to the climbing gym is like going to church for me.
I love making funky moves on real rocks... or plastic holds :P .